DE VELINX

Each year we get to create an entirely new visual identity for this iconic cultural institution.

In the 25–26 edition tactility and human imperfection take centre stage in a time where soulless AI-driven perfection rules the feed.

Piles of rough charcoal sketches laid the foundation for a fully custom, handwritten typeface and a bold, glossy cover that shouts "NEW CULTURAL SEASON INCOMING!"

Expect bold scale, typography first, vibrant Pantone colors and a whooole lot of handwritten details ✌🏻